Infographics for Online Marketing

Infographics are information but presented in a very visual way.

You can use them to explain a product or service, present ideas or statistics or just to summarise an event/workshop. I created the infographic on the right as a visual checklist for optimising a page on your website.

Infographics for Online Sharing

Infographics are perfect for sharing online. Because they are so visual, they stand out and make a topic easier to understand at a glance. Post them to your facebook page, pinterest page and linked in with a short comment to encourage sharing. Photo posts attracted 104% more than the average post.

Added Value for Your Customers

Think about your customers when you create infographics. What sort of information do they need to understand better? What sort of information would they want to print out and stick on their fridge or office wall? Add infographics to your email newsletter with a link to the full version for customers to print.

Infographics for Increasing Website Traffic

As long as you upload your infographic to your website, when they appear in Google Image results will take people to your website too. Ideally you would create a blog post with a great title and at least a paragraph about your infographic topic, then add your info graphic below. Infographics should always include your website address and a copyright notice so people can return to your offering easily.

Talk to us about using infographics for online marketing for your business. More about our online marketing services…

and finally an infographic about online marketing (includes some interesting comments about using visuals in your marketing!)…